Ajay Kumar Choudhary is a founder, builder, and developer based in Jaipur, Rajasthan, India. He ships SaaS products through Froiden Technologies — including Worksuite, TableTrack, Recruit, SocietyPro, and MeetWing — and documents the journey at shipwithajay.com.

Ajay Kumar Choudhary

Founder · Builder · Developer — based in Jaipur, Rajasthan, India. Brand: shipwithajay. Company: Froiden Technologies.

Ajay Kumar Choudhary is a founder, builder, and developer based in Jaipur, Rajasthan, India. He ships SaaS products through Froiden Technologies — including Worksuite, TableTrack, Recruit, SocietyPro, and MeetWing — and documents the journey at shipwithajay.com.

About

Hi, I'm Ajay — a developer, entrepreneur, and lifelong learner from the mountains of Himachal Pradesh.

I grew up at DAV Public School, Barmana, playing sports and competing in badminton at the state level. After school I moved to Kota for engineering prep, then joined Engineering College Kota (RTU).

College introduced me to coding and freelancing. In my final year, friends and I built Facebook apps that reached large audiences and earned revenue through advertising — my first taste of turning code into a business.

That experience led me to found Froiden Technologies after graduation. Since then I have been shipping SaaS used by businesses worldwide, and documenting the journey here at shipwithajay.

I'm still curious, still building, and still learning. Off the keyboard: chai over coffee, badminton, and a book when I can.

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Real products I've shipped

  • MeetWing

    Your little wingman for meetings and personal reminders — a paper airplane flies them across your desktop. Free for macOS and Windows, calendar optional.

  • MeetDring

    A cute desktop hydration companion — a character walks onto your screen when it is time for a sip. Free menu-bar app, currently in development.

  • SnapHRM

    Cloud HR management SaaS for growing teams — attendance, leave, and people ops without a heavyweight enterprise install.

  • Spryn

    Self-hosted sprint planning software — a focused Jira alternative for teams that want agile boards without the bloat.

  • AppShot AI

    AI-powered App Store and Play Store screenshot generator — polished store creatives without a full design sprint every release.

  • Worksuite

    CRM, HR and project management platform — self-hosted with dozens of add-on modules for teams that want control of their stack.

  • TableTrack

    Restaurant POS and management SaaS — orders, kitchen display, and floor management in one place for busy dining rooms.

  • Recruit SaaS

    Multi-tenant SaaS recruitment platform with subdomain support so agencies and HR teams can run client workspaces separately.

  • SocietyPro

    Multi-tenant SaaS for society and apartment management — residents, billing, and community operations in one product.

  • Appointo

    Salon and appointment booking software for service businesses that need schedules, staff, and customer bookings without friction.

  • IdeaTrack

    SaaS feedback and idea management platform so product teams can collect, prioritize, and act on what users ask for next.

A journey of shipping real products

  • 2018 — Started building software solutions and learning how to turn ideas into shipped products.
  • 2020 — First product launched and earned the first paying customers — proof that real problems convert.
  • 2022 — Expanded the product portfolio and grew the team around Froiden Technologies.
  • 2024 — Became a Power Elite Author on Envato after years of shipping and supporting marketplace products.
  • Today — Building AI-first products for the future while documenting the founder journey at shipwithajay.

Contact

Email: support@shipwithajay.com. Open to conversations, collaborations, and opportunities around SaaS and shipping.